Personalities | Barrett Strong | Sixties | Rock
(Songwriter, b. 1941)
Strong was a Motown staff writer whose own 1960 hit ‘Money’ helped fund the label’s early expansion. His compositions with Norman Whitfield included ‘I Heard It Through The Grapevine’, and led Motown’s forays into more socially aware territory with hits like Edwin Starr’s ‘War’ and many of The Temptations’ psychedelic soul outings. Strong won a 1972 Grammy for their ‘Papa Was A Rolling Stone’, but quit Motown when they abandoned Detroit for LA that year.
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